Navionics
Navionics is an industry leader in Marine and Outdoor navigation charting systems and products. Since 1984, they have been designing digital navigation charts and up-to-date mapping and software services. Navionics provides navigation charts and products for use in boating, fishing, camping, and hiking. They are renowned for their accuracy and detailed cartography. Their products include digital chart cards, mobile and web applications, satellite imagery, sonar logs, and current weather and weather forecasts.
Navionics' target audience are recreational and professional boaters, fishermen, campers, and hikers. They are widely regarded for their chart accuracy and emerging technologies. Their unique selling point includes their vast library of official charts, satellite images, crowdsourced bathymetry data, and any other content that can give users up to date and complete navigation information.