BIC
BIC is a multinational consumer goods company renowned for its quality products and value for money. Founded in 1945, it is a trusted staple in homes and offices around the world. BIC offers an array of products, from pens and pencils, to lighters, razors and shavers, and household and personal care items. It is committed to providing affordable, reliable, and high-performance products that stand out from the competition. BIC's target audience is consumers and professionals of all ages and backgrounds, and its unique selling point is the consistent quality and affordability of its products.